ErgonomiA.ca http://www.ergonomia.ca Ressources en ergonomie des interfaces, utilisabilité, architecture d'information et marketing électronique. Thu, 19 Apr 2012 06:30:18 +0000 http://wordpress.org/?v=2.9 en hourly 1 Design de persuasion: influencer une génération qui carbure à l’influence sociale http://www.ergonomia.ca/2012/03/design-de-persuasion-influencer-une-generation-qui-carbure-a-linfluence-sociale/ http://www.ergonomia.ca/2012/03/design-de-persuasion-influencer-une-generation-qui-carbure-a-linfluence-sociale/#comments Thu, 01 Mar 2012 05:19:02 +0000 spromtep http://www.ergonomia.ca/?p=2078
Matériel présenté lors de la conférence Infopresse du 29 février 2012: Jeunes: Génération Y et Z

Infopresse 29fev2012 internet
View more PowerPoint from Sandrine Prom Tep

]]> http://www.ergonomia.ca/2012/03/design-de-persuasion-influencer-une-generation-qui-carbure-a-linfluence-sociale/feed/ 0 Website Sociability and Flexibility in Relation to Customer Online Satisfaction:A Research Framework http://www.ergonomia.ca/2011/11/website-sociability-and-flexibility-in-relation-to-customer-online-satisfactiona-research-framework/ http://www.ergonomia.ca/2011/11/website-sociability-and-flexibility-in-relation-to-customer-online-satisfactiona-research-framework/#comments Sun, 27 Nov 2011 22:33:03 +0000 spromtep http://www.ergonomia.ca/?p=2070 During October 1st and 2nd this year, I attended the DMEF Direct/Interactive Marketing Research Summit in Boston, MA which took place at the Westin Boston Waterfront.

The Summit is the preeminent and must-attend conference for academics, Ph.D. candidates, and practitioners who are interested in pursuing research and teaching in the field of direct/interactive marketing.

Dr Arcand from ESG-UQAM and I, we presented a paper there titled: Website Sociability and Flexibility in Relation to Customer Online Satisfaction:A Research Framework